You know you’re leaving Las Vegas on the right note when your suitcases are stuffed with loot.
We and our partners got plenty of the shiny stuff this week at the annual International Consumer Electronics Show in Las Vegas, winning more than a dozen awards for everything from our new Big Format Gaming Display to sophisticated thin-and-light Max-Q design notebooks powered by our GeForce RTX GPUs.
The awards mirror the story we brought with us to CES: we’re transforming gaming, television and transportation, and bringing modern AI — powered by GPUs — to cars, homes and the cloud.
Here’s our latest tally of awards from this year’s CES.
Big Format Gaming Display – Best of CES – HP Omen X 65 Emperium, Tom’s Guide; The best gaming laptops, headsets, monitors and more – HP Omen X 65 Emperium, The Telegraph.
NVIDIA GeForce RTX 20-Series GPUs — Best of Innovations, CES Innovation Awards.
NVIDIA GeForce RTX 2060 — Best GPU, Tom’s Hardware; Best of CES, PC World; The best gaming laptops, headsets, monitors and more, The Telegraph.
NVIDIA Mobile RTX Graphics — Best Gaming, The Verge; Best of CES, PC World.
RTX Powered Laptops — Best Tech of CES 2019 – Razer Blade 15 Advanced Edition, Mashable; The Stuff CES 2019 Gadget Awards – NVIDIA RTX Laptops, Stuff; Best of CES – Asus ROG Mothership, Tom’s Guide; CES Editor’s Choice Awards – Razer Blade Advanced Gaming Laptop, USA Today; CES 2019: The best gaming laptops, headsets, monitors and more – Asus ROG Mothership, The Telegraph; Best of Show – Asus ROG Mothership, Laptop Mag; Best of CES 2019 – Asus ROG Mothership, TechAdvisor; The best laptops of CES 2019 – Asus ROG Mothership, Android Authority.
The Seattle landscape is getting another feature with the opening of our AI Robotics Research Lab.
Leading the facility is Dieter Fox, senior director of robotics research at NVIDIA and professor at the University of Washington Paul G. Allen School of Computer Science and Engineering.
“We wanted a location that keeps us close to UW to enable easy collaboration with the university,” said Fox. “For example, we often invite students from the UW robotics community to spend time here and attend seminars with external speakers.”
The lab opened in November with 14 researchers and expects to triple in size by midyear, including visiting faculty and interns.
Fox is a leading researcher in robotics and AI. His current research is in interactive manipulation, where robots, called “cobots,” can perform complex tasks and work alongside humans.
While current industrial manipulators are separated from humans and are limited to performing repetitive actions, Fox sees cobots as the next step for robotics, playing a significant role in manufacturing, healthcare, in the home, and helping people with physical disabilities.
“We want to develop robots that can naturally perform tasks alongside people,” said Fox. “To do that, they need to be able to understand what a person wants to do and figure out how to help her achieve a goal.”
The robotics lab is working on around a dozen research projects, the main one being a robot that can operate in a real-life kitchen. The “kitchen manipulator” integrates state-of-the-art AI and deep learning techniques to detect and track objects, keep track of the positions of doors and drawers in the kitchen, and open/close them to get access to objects for manipulation. For more details, check out our Developer News Center story.
Fox sees the kitchen as an ideal testing platform, representing a wide range of other application domains. While it’s a structured environment, it’s easy to introduce new variables to the robot in the form of more complex tasks, such as dealing with unknown objects or assisting a person who is cooking a meal.
“All of this is working toward enabling the next generation of smart manipulators that can also operate in open-ended environments where not everything is designed specifically for them,” said Fox. “By pulling together recent advances in perception, control, learning and simulation, we can help the research community solve some of the greatest challenges in robotics.”
Earlier this year, NVIDIA also opened an AI research lab in Toronto, led by Sanja Fidler, a leading computer vision research scientist and University of Toronto professor.
The NVIDIA Research team consists of more than 200 scientists around the globe, focusing on areas including AI, computer vision, self-driving cars, robotics and graphics.
On the eve of CES, Intel leaders – Gregory Bryant, senior vice president, Client Computing Group; Navin Shenoy, executive vice president, Data Center Group; and Professor Amnon Shashua, president and CEO of Mobileye, an Intel company – took to the stage to showcase the company’s commitment to continuously improve the computing and communications foundation that will advance the way we experience the world and expand human potential.
The company made several announcements spanning PCs and new devices to diverse growth segments including artificial intelligence (AI), 5G and autonomous driving (AD). And Intel’s leaders discussed the innovation necessary across the data center, cloud, network and edge to enable the new user experiences and form factors of the future.
Intel showcased its latest Intel® Xeon® Scalable products, shipping today with advanced AI and memory capabilities, and 9th Gen Intel® Core™ desktop products. It also announced new 10nm products for PCs, servers and 5G wireless access base stations, the future of new chip designs based on its 3D packaging technology (Foveros).
Intel also spotlighted what’s possible when technologies work seamlessly together across the entire spectrum of computing. Comcast* and Intel are working together to bring the connected home to life. New initiatives with Alibaba* demonstrate how Intel AI plans to deliver athlete tracking technology during the next Olympics. Mobileye and Ordnance Survey* will bring us closer to the realization of smart cities and safer roads.
“Anyone can claim leadership in an isolated use case, but at Intel our aim is broader. The next era of computing demands innovation at an entirely different level – one that encompasses the entire ecosystem and spans every facet of computing, connectivity and more. We won’t settle for anything less.”
THE CHANGING FACE OF COMPUTING
Driving Innovation Across the PC Industry: Intel’s Client Computing Group is uniquely positioned to innovate across the industry because of its broad set of technologies under one roof, enabling Intel to advance the PC and deliver the foundation for the data-centric world today.
New mobile PC platform with “Ice Lake”: The vision for tomorrow’s mobile PC platform is firmly aligned with Intel’s upcoming first volume 10nm PC processor, code-named “Ice Lake.” Ice Lake brings a new level of integration with Intel’s new Sunny Cove microarchitecture, instruction sets to accelerate AI usage and a graphics engine, and Intel Gen11 graphics to improve graphics performance for richer gaming and content creation experiences. Intel’s OEM partners are expected to have new devices with Ice Lake on shelves by holiday 2019.
Project Athena: Intel also announced Project Athena, an innovation program and new set of industry specifications developed to help usher in a new class of advanced laptops designed to enable new experiences and capitalize on next-generation technologies, including 5G and artificial intelligence. From delivering the first connected PC with integrated Wi-Fi in the Intel® Centrino® platform to driving mainstream adoption of super thin and light designs, touchscreens, and 2 in 1 form factors with Ultrabook™, Intel is uniquely positioned to be the catalyst in delivering the next-gen PC experience. Combining world-class performance, battery life and connectivity in sleek, beautiful designs, the first Project Athena devices are expected to be available in the second half of this year.
“Lakefield” preview: Intel is accelerating client innovation by taking new approaches to hybrid CPU architecture and packaging technologies. At CES 2019, Intel provided a sneak peek of a new client platform, code-named “Lakefield,” featuring the first iteration of its Foveros 3D packaging technology. This hybrid CPU architecture enables combining different pieces of IP that might have previously been discrete into a single product with a smaller motherboard footprint, which allows OEMs more flexibility for thin and light form factor design. Lakefield is expected to be in production this year.
Expanding 9th Gen Intel® Core™ desktop family: Intel introduced new additions to the 9th Gen Intel Core processors that expand the family for a broader spectrum of desktop products. These processors deliver world-class performance to unlock incredible new capabilities and experiences for content creators and gamers at all levels. The first of the new 9th Gen Intel Core desktop processors is expected to be available starting this month.
Powering the Data-Centric World across the Cloud, Network and Edge: Intel’s Data Center Group is transforming industries by delivering unparalleled assets that allow customers to move, store and process massive amounts of untapped data.
Advancing AI: Intel announced the Intel® Nervana™ Neural Network Processor for Inference, or NNP-I. This new class of chip is dedicated to accelerating inference for companies with high workload demands and is expected to go into production this year. Facebook* is also one of Intel’s development partners on the NNP-I. Additionally, Intel is expected to have a Neural Network Processor for Training, code-named “Spring Crest,” available later this year.
10nm server processor preview: Intel demonstrated its future Intel Xeon Scalable processor based on 10nm, code-named “Ice Lake.” Compatible with the upcoming 14nm Cooper Lake, Ice Lake processors targeting server are expected to deliver performance improvements, new hardware-enhanced security features and more, with shipments targeted for 2020.
Expanding 5G with 10nm SoCs: Intel disclosed it is expanding its decadelong investment in network infrastructure with new 10nm-based network system on chip (SoC), code-named “Snow Ridge,” that has been developed specifically for 5G wireless access and edge computing. This network SoC is intended to bring Intel architecture into wireless access base stations and allow more computing functions to be distributed out at the edge of the network. Snow Ridge is expected to be available in the second half of this year.
Shipping next-generation Intel Xeon Scalable processors: Intel announced it has started revenue shipments of its next-generation Intel Xeon Scalable processors, code-named “Cascade Lake.” Cascade Lake introduces support for Intel® Optane™ DC persistent memory and Intel® DL Boost, which is designed to accelerate AI deep learning inference. Cascade Lake is expected to be broadly available in the first half of this year.
“The product, innovation and partnership announcements we’re making today highlight that Intel’s strategy is working. We are making excellent progress in pursuing a massive $300 billion data-driven market opportunity spanning the most important workloads – such as AI, 5G and autonomous driving. And on a scale unmatched by others.”
ENGINEERING FOR HUMAN EXPERIENCE
Intel also spotlighted what’s possible when technologies work seamlessly together across the entire spectrum of computing – from device to cloud and across the network to the edge to deliver new, immersive experiences.
Expanding the impact of automotive data: Mobileye announced an agreement with U.K. mapping agency Ordnance Survey to bring high-precision location data to improve operations between businesses and cities and bring us closer to the realization of smart cities and safer roads. Ordnance Survey’s world-leading geospatial and technology expertise will be paired with Mobileye’s automotive camera-based mapping capabilities to offer a new, highly accurate and customizable location information service to Ordnance Survey customers across energy, infrastructure and other sectors. The new service will also support 5G, intelligent mobility and additional digital services, enabling a fully connected, digital Britain.
Going for gold with AI: Intel and Alibaba announced a partnership to develop the first-ever AI-powered 3D athlete tracking technology. The technology utilizes existing and upcoming Intel hardware and the Alibaba cloud to power a computing-intensive, cutting-edge deep learning application. The combination of computer vision with AI deep learning algorithms will enable the team to extract 3D forms of the athletes in training and competition from multiple standard video cameras without the use of special sensors or suits. Intel and Alibaba, together with partners, aim to deliver this state-of-the-art tracking technology for the 2020 Olympic Games in Tokyo.
Redefining home connectivity: Intel and Comcast are laying the foundation to deliver new immersive experiences in the home. It is estimated that each person in North America will have 13 or more connected devices by 20221, and demands are increasing for high-resolution content streaming, gaming and more. The collaboration between Intel and Comcast will deliver faster speeds, more capacity and responsive networks that will bring new immersive experiences to millions of people, including during the Olympic Games Tokyo 2020. For the next wave of gigabit and beyond broadband, Intel is working with cable industry leaders on a global standard for 10 Gigabit technology and is starting to test this in lab settings. Next up, Comcast and Intel are also working together to develop Wi-Fi 6-enabled technologies.
From next-generation communications to a new era of computing, Intel technology is the foundation for the world’s most important innovations and advances.
Statements in this news summary that refer to future plans and expectations, including with respect to Intel’s future products and the expected availability and benefits of such products, are forward-looking statements that involve a number of risks and uncertainties. Words such as “anticipates,” “expects,” “intends,” “goals,” “plans,” “believes,” “seeks,” “estimates,” “continues,” “may,” “will,” “would,” “should,” “could,” and variations of such words and similar expressions are intended to identify such forward-looking statements. Statements that refer to or are based on estimates, forecasts, projections, uncertain events or assumptions, including statements relating to total addressable market (TAM) or market opportunity and anticipated trends in our businesses or the markets relevant to them, also identify forward-looking statements. Such statements are based on the company’s current expectations and involve many risks and uncertainties that could cause actual results to differ materially from those expressed or implied in these forward-looking statements. Important factors that could cause actual results to differ materially from the company’s expectations are set forth in Intel’s earnings release dated October 25, 2018, which is included as an exhibit to Intel’s Form 8-K furnished to the SEC on such date. Additional information regarding these and other factors that could affect Intel’s results is included in Intel’s SEC filings, including the company’s most recent reports on Forms 10-K and 10-Q. Copies of Intel’s Form 10-K, 10-Q and 8-K reports may be obtained by visiting our Investor Relations website at www.intc.com or the SEC’s website at www.sec.gov.
Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.
Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more complete information visit www.intel.com/benchmarks.
On the eve of CES, Intel leaders — Client Computing Group Senior Vice President Gregory Bryant, Data Center Group Executive Vice President Navin Shenoy and Mobileye President and Chief Executive Officer Professor Amnon Shashua — shared news demonstrating how the company is in a unique position to continuously improve the computing and communications foundation through innovations in various areas, including advanced manufacturing processes, packaging and new architectures that will advance the way we experience the world. Announcements spanned PCs and new devices to diverse growth segments including artificial intelligence, 5G and autonomous driving.
When: 4-4:45 p.m. PST, Monday, Jan. 7
Where: Mandalay Bay South Convention Center, Level 2, Ballrooms E & F
Don’t meet your heroes, they say, you might be disappointed. Use your heroes to meet other people, however, and you may just be delighted.
Rory Loeb, an NVIDIA creative director who leads the company’s branding efforts, found that out last year during a hike through the Berkeley hills overlooking the sparkling San Francisco Bay.
“A guy came up to me on the trail and stopped me,” Rory says. “‘You work at NVIDIA, right?’ It was the start of a great conversation.”
Company of Heroes
The gray shirt, emblazoned with the faces of nine of NVIDIA’s heroes — Edsger Dijkstra, Donald Knuth, Margaret Hamilton, Ada Lovelace, Alan Turing, Ivan Sutherland, George Boole, Grace Hopper and John Von Neumann — doesn’t speak to everyone.
But it speaks to enough of the right people that it’s the latest in a long line of T-shirts that have become sought after by fans and collectors alike.
The shirt is our best seller — after ones bearing NVIDIA’s distinctive corporate logo and the marks for NVIDIA’s GeForce brand. It’s only available to our employees and at NVIDIA’s Gear Store, the tiny, glass-walled jewel box of a shop stocked with bespoke NVIDIA gear at our Silicon Valley headquarters.
A quick visit shows it being scooped up by the armful by a busload of visitors from Brazil. “I love it,” said one, carrying a T-shirt and an NVIDIA ruler in his arms as he grasped a pair of $20 bills in his right hand. “Do you have this in extra large?”
The shirt reflects a collaboration between the company’s creative team and its engineers, who eagerly joined in discussions about who should be featured on NVIDIA’s shirts.
“Our goal with our shirts is to have it be a conversation piece,” Loeb explains.
Tee Are Family
While you can buy a choice of three T-shirts online from the company, you’ll need to visit our campus if you want to see our full selection.
That’s because our shirts are made in runs of as little as a few dozen. Some are handed out at events. Others are sold at the NVIDIA Gear Store. Almost all are made for a limited time.
When they’re sold at all — through the Gear Store for between $12 and $20 — they’re sold at cost. They’re not made to be worn once, then put in drawer and never seen again, Loeb says. So they have high-quality inks and soft, stretchy, 100 percent cotton.
Some shirts are made for special occasions — such as for staff to wear during a new product launch.
A few others are made for NVIDIA communities, such as NVPride, which includes supporters and members of our LGBT community. That shirt — worn by NVIDIANs to the San Francisco Pride Parade — features the NVIDIA logo and a heart covered with polygons, symbolizing the mesh of polygons our GPUs generate to represent 3D objects, in all the colors of the rainbow.
Maybe the most distinctive are the limited runs created for new employees, welcoming them to the company.
A few feature a bold, in-your-face logo. But most include the NVIDIA logo only as small tag at the bottom of the shirt.
“It’s a passion project inside of a passion project inside of a passion project,” says Loeb, a veteran designer who wears a belt buckle in the shape of a Nintendo NES controller.
The latest product of that passion is a shirt in bright blue, vivid reds and electric pink in the style of Andy Warhol’s iconic portrait of Marilyn Monroe celebrating NVIDIA Isaac — the public, robotic face of our NVIDIA Isaac software development kit.
“That was a fun project,” Loeb says. What originally started out as a T-shirt for kids also grew into a design that’s also being eagerly snapped up and worn by NVIDIA adults, too.
“So we wanted to reference an artist that was playful, to give the robot a playful, fun, emotional connection — and we wanted to convey the multitude of expressions Isaac shows, to convey emotion,” Loeb says.
Shirt Off Our Back
But while some of the references can be obscure, many of the shirts have become widely sought after. Chris Betts — a gamer who serves as deputy head of information security for the Dallas Fort Worth Airport — got his first T-shirt a dozen years ago at Quakecon, one of the largest and longest-running gamer gatherings in the world.
Since then, the cheerful Texan — who games on a GeForce GTX 1080 — has amassed 13. Some from gaming events. Others from sellers on eBay. None were purchased from NVIDIA. Betts got his first shirt when the supply of T-shirts during a giveaway at Quakecon ran out and an NVIDIAN took it off his own back and handed it to him.
Ai Aligns with I Am AI
Others have similar stories.
Esmond Ai, a student at UC Berkeley’s Haas School of Business, got his when an NVIDIAN met him at an on-campus event, noted his last name and insisted on getting him one of NVIDIA’s “I Am AI” shirts.
“‘I am AI’ makes a lot of sense to me,” Ai says with a grin.
We’re kicking off CES early. NVIDIA founder and CEO Jensen Huang will unveil our latest on Sunday, Jan. 6, at the MGM Conference Center in Las Vegas at 8 pm.
This year, our press event will take place in the Grand Ballroom, level 1, located in the back of the landmark MGM Grand, the largest single hotel in the United States. Be early: seating is limited.
The event gives the press a running start for the International Consumer Electronics Show, the sprawling show that’s long set the tone for the entire technology industry. It’s a week where what happens in Vegas never stays in Vegas.
Over more than five decades, CES has seen the introduction of the VCR, the debut of some of the world’s first personal computers, and the retirement announcement of Microsoft founder Bill Gates.
Competition authorities around the world have repeatedly found Qualcomm’s licensing practices unlawful, yet Qualcomm continues to try to achieve the same results through a campaign of patent lawsuits. These lawsuits have been largely unsuccessful, and at best would reduce innovation and raise prices.
Qualcomm’s goal is not to vindicate its intellectual property rights, but rather to drive competition out of the market for premium modem chips, and to defend a business model that ultimately harms consumers. As we’ve noted before, in the last several years, Qualcomm has been fined nearly a billion dollars in China, $850 million in Korea, $1.2 billion by the European Commission and $773 million in Taiwan (later reduced in a settlement) for anti-competitive practices.
Meanwhile, the U.S. Federal Trade Commission continues to pursue claims against Qualcomm in federal court for alleged violation of U.S. antitrust law. Just last month, the Northern California federal district court rejected Qualcomm’s arguments that it has a legal basis for its refusal to license its standards-essential patents to modem chip competitors. Judge Lucy Koh rejected Qualcomm’s strained arguments that its conduct has a basis in the rules of its standards bodies participation. She concluded that, “Qualcomm never attempts to explain how discrimination against modem chip suppliers is consistent with the stated purposes of the IPR policies.”
Opening arguments in the Federal Trade Commission case will begin Jan. 4. We encourage everyone interested in the future of mobile communications to pay attention to this case.
Qualcomm’s litigation campaign notwithstanding, we hope that these actions by global competition authorities help preserve competition in the premium modem chip market, to the benefit of equipment makers and consumers everywhere. Competition will also encourage continued innovation in 5G wireless technology, which will be essential to connected cars, connected health, smarter industry and other applications critical to our future economy.
The world benefits from competition in the wireless technology market. We hope that it flourishes.
Steven R. Rodgers is executive vice president and general counsel of Intel Corporation.
What’s New: Dr. Richard (Rich) Uhlig is the new managing director of Intel Labs. In this role, he will lead Intel Labs in its mission to look beyond today’s product portfolio to discover and research new forms of technology and computing. Intel Labs operates one of the most advanced networks of collaborative university-based research partnerships and seeks to speed the development and scale the impact of emerging technologies.
“The work we are doing at Intel Labs is pushing the boundaries of technology every day whether that’s our research in quantum and neuromorphic computing or how we’re extending and evolving Moore’s Law. We have some of the brightest minds working together across industry and academia to solve some of the biggest challenges in technology. I am very excited to lead Intel Labs in this data-centric era.”
– Dr. Rich Uhlig, managing director, Intel Labs
Who is Rich Uhlig: Uhlig is the new managing director of Intel Labs and an Intel senior fellow. Prior to this role, Rich was the director of Systems and Software Research in Intel Labs, where he led research efforts in virtualization, cloud-computing systems, software-defined networking, big-data analytics, machine learning and artificial intelligence. He joined Intel in 1996 and led the definition of multiple generations of virtualization architecture for Intel processors and platforms, known collectively as Intel Virtualization Technology (Intel® VT). Rich earned his Ph.D. in computer science and engineering from the University of Michigan.